Cookie Policy

Last updated: March 24, 2025

At Mortar AI, we believe in making data-driven marketing both smarter and more transparent. This Cookie Policy explains what cookies are, how we use them on our platforms, and the choices available to you regarding their use.


Purpose

Our website and services use cookies and other tracking technologies to:

  • Ensure the website operates securely and functions properly.
  • Remember your preferences (such as language and login details).
  • Analyze website usage to improve navigation, features, and the overall user experience.
  • Understand our audience and traffic patterns.
  • Support marketing and promotional efforts tailored to your interests.
  • Enable content sharing through social media platforms.

Scope

Cookies are small text files placed on your device by a website to collect standard internet log information and visitor behavior data.

  • First-party cookies are placed by Mortar AI directly.
  • Third-party cookies are set by domains not controlled by us (e.g., analytics providers, advertisers). These are typically used for advertising, analytics, and social sharing purposes.

Cookies may be “session cookies” (deleted when you close your browser) or “persistent cookies” (remain on your device until deleted or they expire).


Types of Cookies We Use

  1. Essential Cookies
    • Necessary for our site to function and provide the services you request (e.g., login authentication, account security).
    • Without them, certain features cannot operate properly.
  2. Functionality Cookies
    • Remember your preferences (such as language or region).
    • Enhance personalization and save you from re-entering details on every visit.
  3. Performance & Analytics Cookies
    • Collect information about how visitors interact with our website.
    • Help us improve site performance, fix usability issues, and measure the success of campaigns (e.g., via Google Analytics).
  4. Targeting & Advertising Cookies
    • Track browsing habits to deliver relevant ads and marketing content.
    • Prevent repetitive ads and help measure the effectiveness of advertising campaigns.
  5. Social Networking Cookies
    • Enable you to share content from our site to your social networks.
    • May also be used for advertising and profiling purposes by the social network providers.

How You Can Control Cookies

Most web browsers automatically accept cookies, but you can usually modify your browser settings to decline or remove them. Please note that disabling cookies may limit certain features of the website.


Updates and Review

We may update this Cookie Policy periodically to reflect changes in technology, law, or our services. Any updates will be posted on this page, with the “Last Updated” date revised accordingly.


Contact Us

If you have any questions about this Cookie Policy or how we use cookies, you can always reach out to us:

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