About Us
Built for Marketing Realities - Not Just Buzzwords
We created Mortar AI to solve the problems that marketers, strategists, and agencies deal with every day — underdelivering tools, disjointed data, and disconnected teams.
Why We Exist
Mortar isn’t just a product – it’s a direct response to decades of frustration with how marketing systems have evolved. Too many platforms promise the world, then force you to work around their limitations. We do the opposite.
We’re marketers, engineers, and strategists who knew there had to be a better way. so we built Mortar – a connected operating system designed to integrate with your existing tools, automate the repetitive, accelerate performance, and let people focus on what actually drives growth.
Our Values
Clarity, not clutter.
We simplify complex workflows and strip out inefficiencies
so marketers can focus on results.
Performance first.
Every feature is designed to improve speed, precision, and return – across every marketing activity.
Partnership over software.
We don’t just sell tools. We work with you to integrate, scale, and succeed.
Our Mission
Marketing Made Human
Mortar was built to restore what matters: clarity, control, and
creative freedom. We believe great marketing shouldn’t be buried
in dashboards or bottlenecked by disconnected systems. Our
mission is to make performance marketing feel intuitive — and
help brands do their best work, faster.
Our Vision
A New Standard For Modern
Marketing
We imagine a world where marketers never have to question
what’s working, where teams move in sync, and where data and
creativity flow together. Mortar is our contribution to that world
— a toolset for forward-thinking teams to lead with insight and
execute without friction.
Who Are We?
Built by Marketers, Engineers,
and Operators
Mortar isn’t another SaaS startup run by tech bros. We’re practitioners. We’ve built campaigns, run agencies, scaled
brands, and hit walls with legacy tools. Our team is made up of creative problem solvers — media strategists, growth
marketers, data engineers, and product designers — who’ve spent years inside high-performance environments.
We’re not guessing what marketers need. We’ve lived it. That’s why Mortar is designed to feel
natural, flexible, and fast. Because we know time is money. And tools should help, not hinder.
We believe marketing is part science, part art — and the best teams move between both with ease. Our job is to make
that movement seamless.
How We Think
We Build for Real-World Use,
Not Just Product Demos
Too many platforms are made to impress investors, not end users. Mortar is different. Every feature is designed with a marketer in mind — the person juggling channels, stakeholders, deadlines, and results.
We believe in fast onboarding, visible outcomes, and clean design that doesn’t get in your way. We build things we’d want to use — and we constantly refine based on feedback from the people who matter most: the teams in the trenches
The Mortar Difference
The Operating System for the
Modern Marketer
Mortar is not another marketing tool. It’s the missing infrastructure behind your marketing stack.
It’s the operating system for modern growth teams — a single intelligence layer that connects your data, powers your planning, and proves your spend.
While most platforms focus on tasks, Mortar focuses on decisions. Because marketing is no longer about doing more, it’s about making better decisions.
What We Do
Transforming Data Into
Intelligence
We turn complex customer data into structured, compliant, and AI-ready
solutions for smarter business decisions.
We securely capture customer signals from multiple sources in real time, ensuring consistent, accurate, and privacy-compliant data collection across platforms.
Unlock the power of look-a-like audiences mirroring your most engaged customers, to fuel acquisition and elevate growth to drive superior ROI
Leverage first-party data to send the right message, to the right audience, at the right time
Seamless integration with Klaviyo/Mailchimp to strengthen customer connections and identify cross-sell and upsell opportunities.
We securely capture customer signals from multiple sources in real time, ensuring consistent, accurate, and privacy-compliant data collection across platforms.
Unlock the power of look-a-like audiences mirroring your most engaged customers, to fuel acquisition and elevate growth to drive superior ROI
Leverage first-party data to send the right message, to the right audience, at the right time
Seamless integration with Klaviyo/Mailchimp to strengthen customer connections and identify cross-sell and upsell opportunities.
Contact Us
How can we help you?
For more information or to schedule a call contact us today.
